Kaizer Chiefs give update on women’s team launch

Published on by Nkosiyabuya Sithole

Kaizer Chiefs Marketing Director Jessica Motaung has provided an update on the club's plans to launch a women's team.

Currently, only Mamelodi Sundowns, Stellenbosch FC, and Royal AM in the Betway Premiership have women's teams.

The CAF now requires clubs to have functioning women's teams to participate in continental competitions.

Motaung says the club is working on initiatives to establish a women's team, assuring fans of their commitment to the project. 

She mentioned their recent partnership with the Department of Correctional Services as evidence of their dedication to women's football, aiming to positively impact the lives of female prisoners through football-based programs.

JESSICA MOTAUNG ON HOW FAR CHIEFS ARE WITH PLANS TO LAUNCH WOMEN’S TEAM

“Building a team is about growing from the ground up. We have other initiatives on the ground that we’ll be doing,” Motaung explained.

“And certainly that is a project we are working [on] and continue to work with.

“Today is a testament to the fact that we are putting a stake in the ground and saying woman’s football is important to us and we’re partnering with difference people to make sure that that happens.”

Kaizer Chiefs give update on women's team launch
Jessica Motaung – Picture by Kaizer Chiefs

She acknowledged the challenges hindering the establishment of a women's team.

MOTAUNG – CHALLENGES FOR WOMEN’S FOOTBALL

“There are many challenges – infrastructure challenges, investment challenges,” she continued.

“A lot of people are willing to invest at a high level, but not willing to invest in the building the foundation of women’s football.

“There are sponsors who I must say have done a great job in making sure they invest. I see challenges around the broadness and the need across the board.

“Also not a clear understanding what the women need vs what men need, that’s the challenges that women’s football has been lunged in with the men’s game has been put together.

“It’s really building the women’s game for women’s game, for the African women. That’s important.” 

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Nkosiyabuya Sithole

Nkosiyabuya Sithole, a young and rising sports journalist based in Durban, South Africa, harbors a deep passion for football. Nevertheless, he aspires to become a well-rounded journalist, adept in various areas of the field.

Nkosi's career began in 2020, working as a home-based writer during the COVID-19 pandemic. He has since written for various websites, including Briefly News, FiND-iT News, and The South African. Attending live sporting events is a particular pleasure for him, as they provide opportunities for interaction with sports personalities.

Outside of the office, he's a God-fearing and affable young man.